RESEARCH TRIANGLE PARK, NC, September 15, 2009 – BASF announced today the Environmental Protection Agency (EPA) registration of a new active ingredient, Kixor® herbicide, for use on a wide range of crops and effective on more than 70 broadleaf weeds. Starting this fall, four formulations Powered by Kixor herbicide — Sharpen™ herbicide, OpTill™ herbicide, Integrity™ herbicide and Treevix™ herbicide — will be available to help growers tackle today’s weed control challenges in their fields.
“Kixor is a new herbicide technology specifically designed to address pressing weed concerns of today and tomorrow,” said Nevin McDougall, Group Vice President of BASF North America Crop Protection. “At a time when few new herbicides are being brought to market, BASF has remained steadfast in our commitment to bringing new solutions to growers to help them manage their fields and realize a higher return on the acre. The result is a breakthrough herbicide technology that gives growers a powerful tool in the fight against glyphosate resistance.”
Kixor’s unique chemistry is specifically designed to solve growers’ toughest broadleaf weed control challenges across a wide range of crops. It inhibits a key step in chlorophyll biosynthesis, called protoporphyrinogen IX oxidase (PPO), resulting in fast, effective control of broadleaf weeds.
“From our discovery of the Kixor molecule to the delivery of the Kixor family of products to market, BASF is invested in providing new solutions to help growers meet increasing global demands and get the most out of every acre,” said Paul Rea, Director of BASF U.S. Crop Business.