With increased input costs and the pressure to do more with less, many growers are looking at precision guidance technologies to help them improve farming efficiencies, production and profitability. A new Web site, www.precisionpays.com, has been created with this in mind.

Hosted and maintained by ZimmComm New Media and sponsored by John Deere, the new site serves as another resource for growers, providing the latest information on guidance, equipment, software and other precision technologies for agriculture. Articles and other information on the site are updated several times a week to keep the content informative and fresh. Audio files are also available as podcast downloads.

“The site hosts timely precision farming information, links to other resources and provides coverage from industry tradeshows and special events,” says Barry Nelson, Manager, Public Relations, John Deere. “We’re pleased to sponsor the site, which features interviews with technology experts and leading growers who have incorporated different types of precision technology into their operations.

“Making the choice to purchase a precision guidance system, or expand current precision guidance capabilities, is one of the most important commitments a grower can make toward improving their farming operation,” Nelson adds. “We encourage growers to visit the site often to learn more about precision farming and how it can help them be more productive and less fatigued at the end of the day.” For more information, visit the Web site at www.precisionpays.com or www.johndeere.com/ag.